Vegan Makeup

Vegan Beauty Products in High Demand

by Bridie Chandgera - Easy Vegan Limited

What Is Vegan Makeup?

Vegan makeup is any skincare and beauty product that does not contain ingredients derived from an animal. (e.g. lanolin, collagen and beeswax.) Keep your eyes peeled though, not all brands thats profess to be vegan are completely 'cruelty-free', so make sure you check the label before you buy.

The global vegan cosmetics market size was estimated at nearly $13 Billion in 2017, fast forward three years and the prediction is that the growth will break through the $20 billion ceiling by 2025. 

Let that sink into your pores for a minute... 

Millennials Driving Demand

The surging desire for natural beauty products, along with rising awareness regarding cruelty-free beauty is expected to be one of the principal trends in market growth.

What's Driving The Demand?

Millennials account for two-thirds of global buying power, and the perceptions and beliefs of this generation are driving a lot of their decision-making when it comes to choosing what products they buy.

Easy Vegan Ahead of the Trend

Easy Vegan has researched the best of the vegan makeup on offer today to save you some time. Take a look at some beauties from OnlyNaturals that include Madara, Lily Lolo and Living Nature.

Wax On - Wax Off

Now you've put it on... what do you take all that makeup off with at the end of a fun night out?

The bathroom cabinet and dressing table get the full vegan overhaul too. A cruelty-free beauty regime is at the top of the list when it comes making a change.

Why Change to Vegan Makeup?

With animal-rights, cruelty-free ingredients and organic compounds being at the forefront of consumers buying decisions, the vegan makeup trend is here to stay.

Peer Power on Vegan Makeup Choices

They know they would be judged by their peers for doing so. Ethical decisions leave a 'feel-good-factor', which drives the majority of social media posts.

Celebrity Influencers on Vegan Makeup Choices

The drive for celebrity vegan makeup brands is rapidly growing too. Young and old are influenced by their favourite film star, A-lister or pop idol.

Charlotte Tilbury Vegan Makeup

Over the past 20 years, Charlotte has worked her transformational magic on models from the runway to the red carpet and each product in the range reflects this in superior quality, texture, and appearance. She has rolled out premium palettes, ultra-flattering formulations and iconic signature ranges that are all designed for maximum impact with minimal effort.

Kat Von D Vegan Makeup

The star went on to announce that Kendo, the beauty incubator also responsible for Marc Jacobs Beauty, Fenty Beauty and more, is now the brand's sole owner.

The Main Reason to Change to Vegan Makeup

The natural, gentle ingredients in vegan makeup are good for your skin. Don't forget your skin is a permeable membrane. What you put on it soaks right into your bloodstream. Make sure your makeup choices are vegan-friendly and your body will be friendly back.

It's Easy to Switch & Stay Vegan

The Easy Vegan App scans and examines your current shopping list and substitutes each product with a delicious vegan alternative - ethical, sustainable and utterly cruelty-free shopping. 

Get early VIP access to the Easy Vegan App and see how easy it is to 'Switch & Stay' vegan for life.

With GPS tracking and intelligent AI learning technology built-in, your transition to a clean, healthy and contribution-based lifestyle starts with an Easy Vegan 30 Day Switch and Stay Try-Out Challenge.

Get Vegan Makeup Offers & Vouchers

Easy Vegan has partnered with several of the best vegan makeup brands to bring our subscribers some super deals and coupons for an outstanding selection of beautiful vegan makeup and skincare.

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